"A Trusted Licensed Yacht Broker in The State of Florida."

So you have made the decision to buy or sell a yacht. Now it's time to make an even bigger decision and choose the right brokerage. Whether you are moving up in size, moving down in size or a first time boat buyer it is important to get the right support. Buying or selling a vessel is a big decision, usually a $100,000 + decision. So having trust and confidence in your yacht broker is key.

Passion Yacht Sales brokers are skilled at getting the maximum exposure to each and every listing. Advertising to the public is a critical factor but having the experience and support of a professional yacht brokerage firm is also very important. There are several key qualities to look for when choosing the right yacht brokerage and Neff Yacht Sales has them all.

An Experienced Sales Team

From listing to selling to closing, Passion Yacht Sales is dedicated 110% through the entire process. From the moment your listing is activated to the time you sign the closing documents, your Passion Yacht Sales Broker is there to keep you involved and informed of what is going on every step of the way. Current information regarding the market, pricing and competitive vessels are key factors in making educated decisions during the listing process. Once a vessel is listed a Passion Yacht Sales broker will be there to assist with the entire process. Each vessel is different and no two closing are the same. That is why it is imperative to have an experienced broker to help you along the way.

MLS Advertising

YachtWorld.com is by far the largest yacht listing service in the world. We have committed to a yearly advertising program with YachtWorld.com and several others which provides our listings greater exposure on their site through Featured Listings, Sponsored Searches and other programs designed to highlight specific Passion listings. We spend on average double of what most other brokerages do for our listings.

International Exposure

A weak economy does not always have to mean slow sales. By focusing more attention, energy and advertising dollars to Europe, Australia, New Zealand, Russia, Latin America, Scandinavia, and Asia, Passion Yacht Sales is positioning it's listings to get additional attention from international buyers. Since 2006 many international buyers have been looking to buy yachts from the States in an effort to take advantage of our weak dollar. A falling dollar means greater opportunities for your boat overseas. Passion has been actively advertising on international web sites, listing services, search engines and international magazines to take advantage of this opportunity.

Search Engine Advertising

Passion Yacht Sales is committed to aggressive web advertising, including Google Adwords, Bing, Overture, and several other popular search engine programs. Passion's long-term commitment to this effort has resulted in a strong online branding with a vast amount of monthly internet trafficking.

Print Advertising

In the past Neff Yacht Sales has advertised full and multiple page ads in Yachting Magazine, International Yachtsman, Soundings, Southern Boating, Yachts International, Yachtworld Magazine, Boat Trader, Yacht Trader, Elite Magazine, and the Powerboat Guide. While print advertising is becoming drastically less important, Neff is still committed to advertising in specific publications at strategic times (i.e. boat show issues, special editions, etc.).

Boat Shows

Neff Yacht Sales has participated in several boat shows, including the Fort Lauderdale International Boat Show, Miami Boat Show, Palm Beach Boat Show, Boston Boat Show, and the monthly Florida Yacht Broker Association shows. Neff Yacht Sales offers its listings the opportunity to be featured in these shows. This has proven to be an excellent platform in giving every listing additional exposure to qualified buyers and yacht brokers. Jared Neff also had a presence at the Mediterranean shows as well as the Moscow International Show.

Email Marketing

Passion Yacht Sales has carefully acquired an email list of 16,000 boat buyers, sellers, yacht brokers, industry contacts and marina operators. Every month a newsletter is sent out highlighting industry news, boating tips and featured listings.

Let Jim Hayek show you how our tools, knowledge, experience and expertise can make a difference in your next purchase or sale of a luxury yacht.

Jim Hayek and the Passion Yacht Sales team continues to leverage sophisticated yacht marketing tools and international connections that attract the most qualified luxury yacht buyers to your yacht.

Jim Hayek of Passion Yacht Sales also has access to billions worth of additional listings via several Multiple Listing Services, global industry contacts and local knowledge.

The Jim Hayek team is skilled at securing the best possible yacht for the best possible price for their Buyers and Selling, using advanced and proprietary marketing tools available.